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About Us

About Us

Winning Mind Sports Group

The Winning Mind Sports Group (WMS Group) is a proudly Australian owned business with our headquarters based in Victoria. The WMS Group offers a multi-industry range of products and services which covers Workwear, Medicalwear, Sporting goods, Uniforms and PPE.

With over twenty-eight years’ industry experience business founder Jason Xerri has developed a group of businesses that are specialised in their respective industries each subsidiary is ideally placed to be able to identify and provide the perfect solution for its valued customers.


Our Purpose

Our purpose is to operate with honesty and integrity in all our operations. Our goal is to establish our customer requirements and to deliver credible, premium products and services.

We value all our customers, employees and suppliers and aim to provide a safe and enjoyable working experience with all our partners.

The WMSG sources products from reputable suppliers who are leaders in product innovation and manufacture high quality goods, we work with manufacturers who practice strong social ethical and corporate values.

We engage and support local communities and charities and operate in a manner that looks after our environment.